Is Microsoft getting in on the smartphone act?
While the rumours that Microsoft was planning on building its own gadgets, including a new tablet, surfaced in June, nothing for certain was known; however, it seems that the rumours may now be gaining legs, as one report suggests that the new smartphone will have a display screen of between four and five inches.
Although Microsoft’s Steve Ballmer would not be drawn into admitting or denying this rumour, he did say: “We’re quite happy this holiday [season] going to market hard with Nokia, Samsung and HTC.”
He added: “Whether we had a plan to do something different or we didn’t have a plan, I wouldn’t comment in any dimension.”
Microsoft forged a link with Nokia to create Windows software for Nokia phones. While the relationship has not been the unmitigated disaster that many in the industry feared, it has not been a huge success either. Some experts believe that by manufacturing smartphones and tablets, Microsoft is aiming to try to get back much of the revenue it lost to Apple when the latter launched the iPhone.
Moving into hardware design is not new to Microsoft. The Xbox was a great success for the software giant, so there is no reason why it cannot do the same with smartphones and tablets, although the company might have left it a little late.